Everyday when I do take time to learn about the internet, both offline and online, I get floods of information that could discourage anyone that wants to take the internet route for offering services / products. This is demonstrated by the list of millions of relevant results that comes when you do a Google search. [...]

I want to assure you that if you start on a project that is aimed at serving some people, they will respond. People respond to all calls and therefore I support the long banished statement ‘built it they’ll come’ but on one condition, your building involves inviting your target audience. Simply building it has never [...]

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